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    <title>Business Interchange Group - Services Archives</title>
    <link rel="alternate" type="text/html" href="http://businessinterchangegroup.com/" />
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    <id>tag:businessinterchangegroup.com,2009-10-11://41</id>
    <updated>2010-01-07T14:01:18Z</updated>
    <subtitle>Using the Movable Type platform to enhance your business on the Web</subtitle>
    <generator uri="http://www.sixapart.com/movabletype/">Movable Type Pro 4.32-en</generator>

<entry>
    <title>Software selection and integration</title>
    <link rel="alternate" type="text/html" href="http://businessinterchangegroup.com/archives/2010/01/software-selection-and-integration.html" />
    <id>tag:businessinterchangegroup.com,2010://41.1452</id>

    <published>2010-01-02T12:59:47Z</published>
    <updated>2010-01-07T14:01:18Z</updated>

    <summary>Software selection and integration becomes a critical step in the development of Websites. Our approach depends on user requirements which may range from very simple to complex. We always attempt to satisfy requirements using free, open source solutions to keep...</summary>
    <author>
        <name>Merv</name>
        <uri>http://BigMTBlogs.com</uri>
    </author>
    
        <category term="Services" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Software Integration" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="integration" label="integration" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="opensource" label="open source" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="software" label="software" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://businessinterchangegroup.com/">
        <![CDATA[Software selection and integration becomes a critical step in the development of Websites. Our approach depends on user requirements which may range from very simple to complex. We always attempt to satisfy requirements using free, open source solutions to keep development costs as low as possible.<br />
<br />
We use and recommend an underlying Content Management System (CMS) as apposed to manual development of Web pages allowing for rapid development, reduced cost and allowing users to ultimately manage Website content. Our development approach is based on the Movable Type platform:<br /><br /> ]]>
        <![CDATA[<a href="http://businessinterchangegroup.com/assets_c/2010/01/4-93.html" onclick="window.open('http://businessinterchangegroup.com/assets_c/2010/01/4-93.html','popup','width=256,height=256,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://businessinterchangegroup.com/assets_c/2010/01/4-thumb-150x150-93.png" alt="4.png" class="mt-image-right" style="margin: 0pt 0pt 0px 20px; float: right;" height="150" width="150" /></a><b>CMS/Blog Platform: <a href="http://www.movabletype.com/">Movable Type</a> Pro Version 4.32</b><br /><br /><ul><li>Industrial strength, the platform of choice for large and small enterprises</li><li>Create unlimited Blogs and/or Websites</li><li>Select standard design templates or create custom designs</li><li>Powerful content management system (CMS)</li><li>Multiple users with permission managemnt<br /></li><li>Extensive Web 2.0 capability</li><li>Built in search</li><img alt="MT_logo.gif" src="http://businessinterchangegroup.com/images/MT_logo.gif" class="mt-image-right" style="margin: 0pt 0pt 0px 20px; float: right;" height="44" width="168" /><li>Built in graphics and photo management<br /></li><li>Super fast performance</li></ul>Price: Commercial license, 5 users - $400.00<br />
<br />
<hr size="1">
<br />
Here are just a few of the open source software/services we have implemented for our clients:<br /><div style="margin: 15px 0pt 5px 20px; float: right; font-size: 20px; font-family: trebuchet,arial,verdana,sans-serif;"><b>Lightbox</b><font style="font-size: 1.25em; color: rgb(192, 219, 90);">2</font></div><br /><b>Photo Gallery: <a href="http://www.huddletogether.com/projects/lightbox2/">Lightbox 2</a></b><br /><br />This
is free software and has become an overwhelming industry standard on
websites featuring multiple photos. The photo gallery incorporated on
this site uses this technology. Simply click on any thumbnail image
under Example on <a href="http://www.huddletogether.com/projects/lightbox2/">this page</a> to launch the viewer with full size images. In an image set, hover on either side of the image to reveal next/back controls. <br /><br />Multiple galleries can be created with software controls to select which images are included.<br /><br />Price: Free<br /><br /><hr size="1">
<br /><img alt="calendar_logo_sm_en.gif" src="http://businessinterchangegroup.com/images/calendar_logo_sm_en.gif" class="mt-image-right" style="margin: 0pt 0pt 20px 20px; float: right;" height="30" width="156" /><b>Calendar: Google Calendar</b><br /><br />The
Google Calendar is a free service and simple to deploy on websites. A
sample implementation can be viewed at <a href="http://forney.org/road-calendar.html">Providence</a>, our personal Website. The calendar features:<br /><br /><ul><li>Simple setup</li><li>Administrative controls</li><li>Public and private entries</li><li>Multiple Calendar integration</li><li>Mobile and email alerts</li><li>Manage tasks</li><li>Send event invitations and track RSVP's</li><li>Multiple sync options with desktop calendars such as Outlook</li></ul><br />Price: Free<br /><br />Other
calendar software is available. These vary in sophistication and cost
(free to a nominal license fee) but would require greater effort (and
cost) to integrate with the proposed Website. <br /><br /><hr size="1">
<br /><img alt="google-maps-logo.png" src="http://businessinterchangegroup.com/images/google-maps-logo.png" class="mt-image-right" style="margin: 0pt 0pt 20px 20px; float: right;" height="40" width="169" /><b>Interactive Maps: Google Maps</b><br /><br />Google
Maps is a free service and we have implemented complex, custom versions
when mapping is part of your requirements. Many businesses which have a
physical address frequented by clients use a Google Map to provide a&nbsp;
visual location as well as providing driving directions. <br /><br />See an example of our personal implementation at <a href="http://forney.org/road-map.html">Providence: Road Map</a>.<br /><br />Price: Free<br />&nbsp;<br /><br /><hr size="1">
<br /><img alt="youtube-shows.jpg" src="http://businessinterchangegroup.com/images/youtube-shows.jpg" class="mt-image-right" style="margin: 0pt 0pt 20px 20px; float: right;" height="88" width="88" /><b>Video Player: YouTube</b><br /><br />If there is a requirement to display video on your Website, the simplest and most
elegant implementation would be the free video publishing service from
YouTube. By publishing on YouTube, there is the added benefit of
getting free advertising on the YouTube channel.<br /><br />Price: Free<br /><br />To see an example of an embedded Video, see the <b><i>get in</i> MOTION</b> video on this site.<br /><br />There
are other methods of embedding videos including Macromedia Flash by
Adobe Software. The software to build the videos in Flash can be very
expensive and requires special technical skills. If your video
production service can create Flash videos, we can coordinate the
requirements for insertion into the Website.<br /><br /><hr size="1">
<br /><b>Video Player: JW FLV Player</b><br /><br /><img alt="longtail.png" src="http://businessinterchangegroup.com/images/longtail.png" class="mt-image-right" style="margin: 0pt 0pt 20px 20px; float: right;" height="58" width="179" />As an alternative to YouTube, we have integrated a very flexible video player from <a href="http://www.longtailvideo.com/">Longtail Video</a>:
the JW FLV player.&nbsp; You can also see an example on this site under
Featured Technology. The JW player supports many video formats and
sources.<br /><br />Price: Free for non-commercial use, a single Website commercial license starts at about $100.<div><br /></div><div><br /></div>]]>
    </content>
</entry>

<entry>
    <title>Website development approach</title>
    <link rel="alternate" type="text/html" href="http://businessinterchangegroup.com/archives/2010/01/website-development-approach.html" />
    <id>tag:businessinterchangegroup.com,2010://41.1451</id>

    <published>2010-01-01T15:33:48Z</published>
    <updated>2010-01-01T15:38:09Z</updated>

    <summary>Our Website development approach follow these basic philosophies: Deploy an administrative platform that supports 1. a content management system (CMS) allowing end user content maintenance 2. a web browser &quot;style sheet&quot; system for flexible design 3. Web 2.0 capabilities for...</summary>
    <author>
        <name>Merv</name>
        <uri>http://BigMTBlogs.com</uri>
    </author>
    
        <category term="Approach" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Services" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="blogsite" label="Blogsite" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="development" label="development" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="website" label="Website" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://businessinterchangegroup.com/">
        <![CDATA[<p>Our Website development approach follow these basic philosophies:</p>

<p><strong>Deploy an administrative platform that supports</strong></p>

<p>       1. a content management system (CMS) allowing end user content maintenance<br />
       2. a web browser "style sheet" system for flexible design<br />
       3. Web 2.0 capabilities for possible visitor interaction<br />
       4. capability to easily integrate third party software<br />
       5. adherence to Web Standards<br />
       6. cross browser compatibility (i.e. Internet Explorer 6, 7, 8 and Firefox)</p>

<p><strong>Choose a Web Hosting company that</strong></p>

<p>       1. supports industry standard software<br />
       2. is responsive for maximum user/visitor positive experience<br />
       3. has a record of 99.9% plus up time<br />
       4. is cost effective</p>

<p><strong>Maximize search engine optimization (SEO) by</strong></p>

<p>       1. creating web pages which are search engine friendly<br />
       2. deploying key search terms in page titles and content<br />
       3. submitting "site maps" to search engines for easy indexing</p>

<p><strong>Site development using a live 10 step "Cascading" method:</strong></p>

<p>       1. choose a color palette consistent with organization branding<br />
       2. design a navigation scheme<br />
       3. design/refine page layouts<br />
       4. create shell pages<br />
       5. select appropriate graphics to be used<br />
       6. integrate third party software (i.e. Calendar)<br />
       7. add/edit page content<br />
       8. engage user in every step<br />
       9. iterate over steps 2 through 9 to refine presentation<br />
      10. announce public launch</p>

<p><strong>Use free, open source software and/or services whenever possible to reduce development/maintenance cost</strong></p>]]>
        
    </content>
</entry>

<entry>
    <title>Best in class email marketing</title>
    <link rel="alternate" type="text/html" href="http://businessinterchangegroup.com/archives/2010/01/best-in-class-email-marketing.html" />
    <id>tag:businessinterchangegroup.com,2010://41.1450</id>

    <published>2010-01-01T14:32:34Z</published>
    <updated>2010-01-01T21:42:10Z</updated>

    <summary>Deliver your message to the right people with opt-in email marketing. We deliver best in class, proven techniques to get you noticed whether it is for personal use, organizations such as non-profits/associations or business. You will be surprised at how...</summary>
    <author>
        <name>Merv</name>
        <uri>http://BigMTBlogs.com</uri>
    </author>
    
        <category term="Email Marketing" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Services" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="email" label="email" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="marketing" label="marketing" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://businessinterchangegroup.com/">
        <![CDATA[Deliver your message to the right people with opt-in email marketing. We deliver best in class, proven techniques to get you noticed whether it is for personal use, organizations such as non-profits/associations or business. You will be surprised at how affordable it is.<br /><br /><b>We do everything for you:</b><br />- Already have a subscriber/customer list? We load it for you.<br />- Build a subscriber list from scratch<br />- Design the look and feel of the email<br />- Personalize it to specific subscribers<br />- Always include an unsubscribe link that takes effect immediately<br />- Test it for proper appearance in all the major email clients<br />- Schedule delivery<br />- Give you access to all the stats so you can see your message effectiveness<br />- Provide a Sign Up form for your Website<br /><br /><b>Do it yourself:</b><br />- email Newsletters<br />- Website sign up forms<br />- Follow up autoresponders<br />- Email analytics<br />- Top-notch email deliverability<br />- Unlimited campaigns at a <i>VERY</i> low monthly cost<br />- Vast supply of ready to use templates<br />- Superior customer support<br />- Check out one of our partners: <a href="http://big.aweber.com/">AWeber Communications </a><br /><br /><b>Just need help with a custom design?</b><br />- We design your templates using email client compatible methods<br />- You add your own content<br />- Schedule you own deliveries<br />- You take advantage of <a href="http://big.aweber.com/">AWeber</a> affordable rates<br /><br />Either way, you will be on the forefront of electronic marketing. Need help? <a href="http://businessinterchangegroup.com/contact.html">Contact us</a> for a complimentary consultation and pricing.<br /><font style="font-size: 0.8em;"><br /><b>Important:</b>&nbsp; email marketing SPAM is never tolerated and we will not support marketing with purchased email lists. Your list must be an existing membership list already opted-in to receive communication or a list derived from an opt-in process. We only support permission based email marketing. No exceptions. Period.</font><br /><br /><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>icdSOFT Provides Outstanding Hosting Performance for only $6/month</title>
    <link rel="alternate" type="text/html" href="http://businessinterchangegroup.com/archives/2009/11/icdsoft-provides-outstanding-performance-at-a-competitive-price.html" />
    <id>tag:businessinterchangegroup.com,2009://41.1438</id>

    <published>2009-11-25T12:44:40Z</published>
    <updated>2009-12-31T15:06:14Z</updated>

    <summary>We recommend using icdSOFT for web hosting. We have used this company for over 5 years and have experienced excellent service. Here are the highlights:</summary>
    <author>
        <name>Merv</name>
        <uri>http://BigMTBlogs.com</uri>
    </author>
    
        <category term="Hosting" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Services" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="hosting" label="hosting" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="performance" label="performance" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="server" label="server" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://businessinterchangegroup.com/">
        <![CDATA[<a href="http://www.icdsoft.com/" title="Web Hosting By ICDSoft.com" onclick="javascript:document.location='http://www.icdsoft.com?aff=lzw8bk.big_mt_blogs';return false;"><img src="http://reseller.icdsoft.com/b/lzw8bk.big_mt_blogs/125x125-6.gif" alt="Web Hosting By ICDSoft.com" style="margin: 0pt 0pt 5px 20px; float: right;" border="0" height="125" width="125" /></a>
<b>At $6/month <i>icd</i>SOFT offers exceptional value for web hosting. Order now (or learn more) by clicking =&gt;</b><br /><br />We have used this company for over 5 years and have experienced excellent service and performance. Here are the highlights:]]>
        <![CDATA[<br /><br />1. Supports industry standard software<br /><br />
<blockquote>We always do our best to provide our
customers with the latest and most stable versions of available
programming languages. We offer support for Perl, PHP 5.2, PHP 4.4,
Python, Ruby and TCL.<br /><br /></blockquote>2. Is responsive for maximum user/visitor positive experience<br /><br />
<blockquote>Savvis is the data center/network provider: The only
operator to combine a carrier-class Tier1 international IP network,
independently tested as offering best-in-class reliability and
performance, and a content distribution network - bypassing internet
congestion to deliver sought-after content at high speeds.<br /><br /></blockquote><img alt="Thumbnail image for logo.gif" src="http://businessinterchangegroup.com/assets_c/2009/11/logo-thumb-200x50-13.gif" class="mt-image-right" style="margin: 0pt 0pt 5px 20px; float: right;" height="50" width="200" /> 3. Has a record of 99.9% plus up time<br /><br /><blockquote>Our servers are specially designed for our
hosting environment. Built with the most reliable server components,
they are with 2x Quad-core Xeon processors, 8 GB RAM and RAID 6 disk
arrays. The hot-swap HDDs, power supply units and cooling fans allow
repairs/replacement of these components while the machine stays online.
This design brings the hardware reliability to a highest level.<br /><br /></blockquote>4. Is cost effective<br /><br /><blockquote>Universal Plan: $72/year ($6/mo), 1000 MB of disk storage and 20 GB of network traffic per month.<br /><br /></blockquote><b>Want us to help? Call 703-431-2145!</b> All of the details can be found at the <i>icd</i>SOFT Website.]]>
    </content>
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